AERC Retailer Training Center

Welcome to the AERC Retailer Training Center, a resource to help sales associates improve their sales effectiveness. Here you’ll find information to help you convey to customers how products with the AERC Energy Improvement Certification can help them save energy and money, improve comfort, and protect the environment.

By the end of this training, you will be able to:

  • Help customers understand the opportunity to reduce energy use and save money by purchasing AERC certified window attachments.
  • Address customer questions or concerns regarding AERC certified products.
  • Explain AERC certified products features and benefits to diverse customers.

Who is AERC?

The Attachment Energy Ratings Council (AERC) serves to provide consumers with credible, relevant, and comparable information about window attachments and their performance. Providing accurate and creditable information on energy efficiency helps homeowners make informed decisions on choosing window attachment products.

 

Why AERC Matters to Your Customers

How do AERC certified products save customers money?

  • Window attachments help regulate the amount of heat and sunlight that enters or exits your home, which can reduce the need for heating when it’s cool outside and reduce the need for air conditioning when the weather is warmer.
  • About 30% of a home’s heating energy is lost through windows. In cooling seasons, about 76% of sunlight that falls on standard double-pane windows will enter to become heat.
  • Some states offer tax rebates for purchasing energy efficient window attachments.

Product Differentiation

  • AERC certified products are proven to
    • save energy
    • save money
    • improve comfort

Social Value

  • AERC certified products helps your customers be environmentally responsible.
  • Saving energy helps prevent climate change by reducing greenhouse gas emissions.

Choose Products Based on Your Climate Zone

  • AERC provides an online climate zone map to help determine what products suits your customers.

On the AERC Energy Improvement Program

  • Window attachments with the AERC Energy Improvement label can help make a home more comfortable and energy efficient.
  • The online AERC Certified Product Search makes it easy to compare and select the best energy-efficient window attachments for a home.
  • The AERC Energy Improvement label indicates a product’s energy performance in both a warm and a cool climate. All homes use energy, but by purchasing products with the AERC Energy Improvement label, you can help your home or building use less of it.